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How To Turn Your Idea Into Content!

Many people who come to me are still in the "idea" stage. And I'll be honest. In the past I’ve had to turn them away. Not everyone is ready for funnel builds and my focus was always on building bomb funnels & ad strategy for personality brands who are looking to scale their business.


In saying, I recognized the need, and I want to help! And it’s actually one of the parts I LOVE most about my business now. 


See I have a deep and utter respect for the entrepreneur who doesn’t just talk about where they want to be but for those that take massive ACTION. Ya know, for the guy or girl willing to roll up their sleeves and show up like their life depended on it. 


I too often meet people with BIG dreams who get stuck in a perpetual cycle of constantly consuming content. 


They compare themselves to everyone on social media wondering if they can or will be able to measure up. When the truth is the only difference between them and you is that they’ve done the work. 


Here are the STEPS you need to take to put your idea into ACTION.


STEP ONE: Determine the END RESULT! What is your target audience going to get through your content.


STEP TWO: Name your product and put the BENEFIT in your title. Great examples of this are: Be True Brand You, Conversion Copy For Coaches, 100 Days to 100K.


STEP THREE: Determine the four, six, or eight MONUMENTAL steps that will get your ideal client the RESULT you promised. These will be your modules.


STEP FOUR: Under each module, create the content you will be delivering. This will include, how-to, examples, real life stories, and ALL supporting content.


STEP FIVE: Record the videos for each module. Content should be engaging and not ramble. Think high value. If you need more content include stories, examples, and supporting content. (PDFS, Spreadsheets, Outlines, Templates, etc.)


STEP SIX: Create your product. This can be a coaching program, a modulated course, or webinar series. When finished test your product with your warm market and deploy organic marketing strategies.


I’m not promising you’ll make 100k in 100 days, but your your chances are  better than if you took no action at all.


Do not feel like you have to have 100% of the modules complete prior to LAUNCH. You definitely do not. Many high level coaches create the content as they go. 


What you must have is a detailed road map that outlines your offer. It’s imperative that you are able to market it and craft messaging that delivers the right message at the right time. 


Not everyone is ready for Facebook™ ads. And I will only run ads for clients I know are “there.” But I have helped more than a handful of entrepreneurs map out their vision, craft messaging, and strategically build out their programs. 


If you KNOW you’re meant for more and you're ready to bring your vision to life but don’t want to do it alone… I have a limited amount of spaces available for consulting. 


Please see the Services Page for more information. 


And then, when you’re ready to scale your business, I'm certainly your girl!


Here’s to going ALL the way…No go create that offer!

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